creative

[kree-ey-tiv]

adjective

1. having the power to bring something new into being, as a creature, or to evolve something original from one’s own thought or imagination, as a work of art or invention: In the mythologies of the earliest human societies, the predominant ideas about which sex was more important in reproduction may have determined the sex assigned to the universal creative force.

   Research supports the claim that children are most creative in the early grades, before middle school.

   In the mythologies of the earliest human societies, the predominant ideas about which sex was more important in reproduction may have determined the sex assigned to the universal creative force.

2. resulting from originality of thought, expression, etc.; imaginative.

   creative writing.

3. originative; productive (usually followed byof ).

   Marx believed that labor alone was creative of value, not property ownership.

4. Facetious.,  using or creating exaggerated or skewed data, information, etc..

   creative bookkeeping.

noun

1. the people who design and produce artwork, video, copy, etc., for a business, typically in service of advertising and other aspects of marketing.

   Creative really hit this one out of the park—we’ve doubled our conversion rate almost overnight.

2. material made for advertising and other aspects of marketing, as a billboard, video ad, or web page design, or the activity of designing and producing it.

   In our latest campaign for a luxury services client, we used an AI platform to fine-tune creative based on user behavior.

3. a person who is an artist, writer, designer, etc., typically one employed by a business to work in advertising or other aspects of marketing.

   You’ll have to hire at least one new senior-level creative to keep up with the client’s expansion plans.

creative

/ kriːˈeɪtɪv /

adjective

1. having the ability to create

2. characterized by originality of thought; having or showing imagination

   a creative mind

3. designed to or tending to stimulate the imagination

   creative toys

4. characterized by sophisticated bending of the rules or conventions

   creative accounting

noun

1. a creative person, esp one who devises advertising campaigns

Other Word Forms

• creativeness noun
• creatively adverb
• creativity noun
• anticreative adjective
• anticreatively adverb
• anticreativeness noun
• noncreative adjective
• noncreatively adverb
• noncreativeness noun
• subcreative adjective
• subcreatively adverb
• subcreativeness noun
• uncreative adjective
• uncreatively adverb
• uncreativeness noun

Word History and Origins

Origin of creative¹

First recorded in 1670–80; create + -ive

Example Sentences

Her parents are both creative people — her father is Aled Jones, a musician and radio presenter — but she says they knew nothing about the acting world when she got her start.

From Los Angeles Times

Mike Cotton, creative director of producers Studio Lambert, said it was "a delight to welcome some new households to the Gogglebox family".

From BBC

“The heart of what we do is develop stories and characters to entertain our audiences, bringing to life the vision and passion of our creative partners,” Warner Bros.

From Los Angeles Times

“We need to all be rowing in the same direction. And especially when you’re dealing with a creative business like ours, that begins with being together in person.”

From Los Angeles Times

As a result, Milan emerged as serious commercial and creative force in world fashion - second only to Paris.

From BBC

Related Words

• gifted 
• ingenious 
• innovative 
• inventive 
• original 
• productive 
• prolific 
• visionary